Holla Athletics (“Holla”) was founded in 2012. Holla Athletics was established as a home-based business providing athletic apparel and uniforms for youth and semi-pro teams in the Philadelphia tri-state region. Holla expanded its business in 2019 by opening a retail store in Philadelphia, PA, which sells sporting goods and equipment. As part of its expansion plans, the company has opened a second location in Miramar, FL.